brisbane photographer

From Warehouse to Website: Capturing DGL Group's Success Through Photography

DGL Group, a manufacturing and distribution company, sought to enhance their online presence with high-quality visuals that effectively communicated their brand and capabilities. Their existing website lacked the impact and professionalism required to attract and engage potential clients in today's competitive market.

We were tasked with capturing a series of images that would showcase the scale and professionalism of DGL Group's operations. The brief called for images of their warehouse, their fleet of large trucks, the diversity of their workforce, and the impressive size of their trucks in a rural setting. The shoot had a tight timeframe of half a day, necessitating efficient planning and execution.

Our team meticulously planned the shoot to ensure all necessary elements were captured within the allotted time. We coordinated with DGL Group to ensure all staff were in proper uniform and equipped with the required Personal Protective Equipment (PPE) for safety and brand consistency.

During the shoot, we focused on capturing dynamic and visually compelling images that conveyed the scale, power, and professionalism of DGL Group's operations. We photographed the expansive warehouse, showcasing its efficiency and capacity. We captured the impressive size of the trucks both within the warehouse and on a scenic country road, highlighting their reach and capability. We also prioritized capturing the diversity and professionalism of the DGL Group workforce, emphasizing their commitment to inclusivity.

Working with Andy at LP Commercial Photography & Videography was an absolute pleasure! His professionalism and attention to detail were outstanding, and he made the entire process smooth and stress-free. Andy went above and beyond, which was a major factor in my decision to choose him. The quality of his commercial photos exceeded our expectations and captured the essence of our business beautifully. I highly recommend LP Commercial Photography & Videography for anyone looking for exceptional photography services!
— Barbara Furci

Results:

We delivered a set of high-quality images that exceeded DGL Group's expectations within their tight deadline. The images effectively showcased the company's capabilities, values, and commitment to safety. DGL Group was highly satisfied with the final results, integrating the images prominently on their website.

The Impact of High-Quality Imagery:

The impact of these high-quality images was immediate.

  • Increased Website Engagement: The visually compelling images dramatically improved website engagement, with visitors spending more time browsing and exploring the DGL Group website.

  • Enhanced Brand Perception: The high-quality photography elevated the perceived professionalism and credibility of DGL Group, inspiring trust and confidence in potential clients.

  • Improved User Experience: The visually appealing website created a more enjoyable and engaging user experience, making it easier for visitors to navigate and find the information they need.

  • Stronger Brand Identity: The consistent use of high-quality imagery across the website strengthened DGL Group's brand identity, making it more recognizable and memorable.

Key Takeaways:

  • High-Quality Imagery is Essential: In today's digital age, high-quality visuals are crucial for creating a strong online presence and effectively communicating your brand message.

  • Professional Photography Matters: Investing in professional photography can significantly improve the impact and effectiveness of your website.

  • User Experience is Key: Visually appealing and engaging websites enhance the user experience and drive conversions.

  • Brand Consistency: Consistent use of high-quality imagery across your website strengthens brand recognition and reinforces your brand identity.

Ascent Footwear Social Photography Campaign: Brisbane Product Photography

Ascent Footwear Social Photography Campaign: Brisbane Product Photography

Come behind the scenes on a recent campaign photoshoot.

The Brief:

To source talent and locations to create a range of images for use in advertising, point of sale and social media exploitation for the Ascent footwear range of sandals.

The Client:

Ascent Footwear is a proven, innovative, Australian born and bred brand focused on providing footwear with integrity. Ascent Footwear also take a special interest in developing footwear specifically for the wellbeing of growing families, whether for school, work, or leisure. The Ascent Groove sandal range is designed to offer comfort and support.





The Rebirth of a Classic Beenleigh Rum - Brisbane Food & Drink Photography

The Rebirth of a Classic Beenleigh Rum - Brisbane Food & Drink Photography

Every now and then you get to work on something special, the rebirth of an historic Queensland brand. When Vok Beverages decided to breath new life into Beenleigh Rum they chose Andy to visit bars across Brisbane and SE Queensland to give top cocktail bartenders the opportunity to create their own special drinks.

Brisbane food and drink photography

info@lpcommercial.photography

www.lpcommercialphotography

Health, Wellness & Fitness Marketing Campaigns: Standing out in a Competitive Market with Customised Commercial Advertising & Marketing Imagery

Marketing Campaigns for Health, Wellness & Fitness Professionals: Standing out in a Competitive Market with Customised Commercial Advertising & Marketing Imagery

What’s the most attention grabbing thing when someone searches for you, your company or your product? 

IMAGERY

This is the first contact many people will have with you. Simply having well taken imagery is not enough. At a glance, those images must also communicate and uphold your brand identity and core values, whether that’s advertising campaign photography, social media content or printed marketing material. In a crowded marketplace, identifying photographers who can achieve both stunning images and effectively communicate brand values is critical.

Get it wrong, and the best case scenario is you will need to spend more money on more imagery, worst case scenario is the imagery could alienate your consumers and clientele and have a negative effect on your brand and bottom line. Too often, people buy photography purely on cost. Then find that the cheapest option only ends up costing far more in the long run. 

Brisbane Commercial & Corporate Photographers, LP Commercial Photography is different and our clients agree. We provide high quality & creative image led solutions through customised advertising & marketing photography. Over the past 4 years we’ve had the chance to work with some incredible health, fitness and wellness brands and individuals on unique marketing and advertising campaigns. Brands including: f45; AIPT (Australian Institute of Personal Trainers); and Bluerg as well as many nutritionist’s & health coaches and smaller fitness studios, gyms and clothing brands.

The reason why our clients love our work and the LP Commercial Photography experience, is because we create unique advertising campaign photography, social media content or printed marketing material aligning with the brands values, we make them feel at ease through our professional process and the imagery is delivered quickly and at a very professional standard.

We specialise in the health, wellness & fitness areas because we understand the industry. We know how to pose our clients and make them feel comfortable, we understand bodybuilding and fitness exercises and techniques and we are experts in lighting our subjects and clothing and that knowledge importantly allows both the client and models to feel at ease and enjoy the experience.

We are your trusted commercial and corporate photographers in Brisbane.

We get to know our clients like friends…. We deliver on client briefs everytime and then go that bit further further. We get really involved with the photoshoot, we help direct posing, we help style and we embody the brand like it’s our own.

Interested in working with us on your next marketing or advertising campaign? Send us an email at info@lpcommercial.photography or give Andy (0415 562 045) or Em (0423 082 039) call. We’d love to talk through how we can help you take your imagery to the next level. See more of our portfolio at www.lpcommercial.photography

See a behind the scenes vlog of our campaign photoshoot with f45 Ipswich below and examples of some of the health and fitness brands we have created imagery for on the right.

Andy & Em

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