Novotel Sydney on Darling Harbour: Capturing a Brand Refresh of Novotel's Australian flagship with Video & Stills

Novotel Sydney on Darling Harbour: Capturing a Brand Refresh of Novotel's Australian flagship with Video & Stills

LP recently joined forces with event agency HeadBox on an exciting project for Novotel Sydney on Darling Harbour. To bring Novotel Sydney’s flagship Australian hotel’s visual identity bang up to date through a comprehensive video and stills shoot, all within a fast paced three-day window.

Collaboration is Key:

“We really can’t express our appreciation enough for the work and commitment the whole LP team has shown towards this project.” - George Reskakis Digital Marketing & E-Commerce Manager Novotel Sydney on Darling Harbour

Through open communication and close collaboration with both Novotel and HeadBox, we meticulously planned every aspect of the shoot. This ensured a seamless flow across the three days, allowing us to capture everything from stunning hotel interiors, stylish guest rooms, vibrant bar and restaurant area and the hotel’s comprehensive suite of conference and event spaces.

The Power of a Unified Team:

Having a single team handle both video and stills photography offered several advantages. First, it fostered a collaborative spirit, resulting in a cohesive visual style across both mediums. Second, it streamlined the workflow, maximising efficiency and time and ensuring all visual content perfectly aligned with Novotel's brand refresh goals. Timing was particularly important with the shoot taking place during three days of complete occupancy at the hotel and the need to leave as little disturbance to guests in our wake as possible.

Over the course of the shoot, our team captured a diverse range content. Breathtaking videos showcasing the hotel's dynamic spaces and amenities, while high-resolution stills provided a detailed look at Novotel's modern design and inviting atmosphere.

A Story told in two languages:

The final video and stills collection paints a comprehensive picture of the Novotel Sydney on Darling Harbour. From showcasing the comfort and style of the guest rooms to highlighting the vibrant atmosphere of the restaurants and bar, the visuals weave a compelling narrative that will undoubtedly resonate with potential guests. We delivered a comprehensive visual refresh that perfectly captures Sydney Novotel's brand identity.

Imagery used in their website & social media

Contact LP today for your architectural, lifestyle, commercial or videography needs. Our unified team is here to help you craft a compelling visual narrative that will take your brand image to the next level. See and book through Novotel Sydney on Darling Habour website here.

The Power of Consistent Visuals:  The Photo & Video Subscription Solution for Architects & Builders

The Power of Consistent Visuals:  The Photo & Video Subscription Solution for Architects & Builders

In the competitive world of architecture and construction, capturing the essence of your work and effectively showcasing it online is crucial to attracting new clients. But with busy schedules and tight budgets, creating fresh, high-quality visual content can feel like a constant battle.

That's where LP's Social Impact Photo & Video Subscriptions come in. We offer a powerful solution for architects and builders like you, designed to elevate your brand and tell your story through captivating visuals, consistently and effortlessly.

Stop the Content Scramble, Start Building Momentum

Gone are the days of scrambling for last-minute photoshoots or settling for generic stock imagery. Our subscriptions provide a steady stream of stunning visuals tailored to your specific needs. We'll work closely with you to understand your brand identity, target audience, and marketing goals. This collaborative approach ensures every image and video we create resonates with your ideal clients, showcasing your expertise and passion for building dreams.

Consistent Quality, Consistent Impact

Forget the inconsistency of one-off projects. With our subscription plans, you'll receive a reliable flow of professional content, ensuring your brand maintains a cohesive and professional image across all your online platforms – from your website to your social media profiles. This consistency builds trust and recognition, helping you stand out from the crowd and attract qualified leads.

Architectural Highlight Reel - Billy Dawson Architects

Budget-Friendly Solutions for Growing Businesses

We understand the financial realities of running an architecture or construction firm. That's why our subscriptions are flexible and budget-conscious. We offer a variety of packages to suit your needs, and they can be scaled up or down as your business grows.

Here's what sets our subscriptions apart:

  • Boost Engagement & Credibility: Increase your credibility and presence on social media

  • Captivating Creativity: We don't just capture images, we tell stories. Our dedicated team collaborates with you to bring your vision to life, crafting content that resonates with your audience.

  • Consistent Quality: Eliminate inconsistency with a steady stream of stunning visuals that maintain a professional and cohesive brand image.

  • Budget-Friendly: Flexible packages allow you to stay within budget while maximizing your impact.

  • Save Time & Money: We handle the planning, shooting, and editing, freeing you to focus on what you do best

Ready to Build Your Visual Story?

We believe in the power of visual storytelling. Let's work together to craft a subscription plan that showcases your architectural and construction prowess, attracts new clients, and helps you build the dream – both online and off.

Contact us today for an initial consultation and take the first step towards a consistent, captivating online presence. Hear from our architecture client Billy Dawson Architects below on what he loves about working with LP Commercial Photography and Videography and some examples our photo and video deliverables for his brand.

“These guys are fantastic!! As the owner of a boutique Architectural practice, we have engaged the professional services of LP Commercial to photograph and video a couple of our projects (including my own personal home). The level of passion that Em, Andy and Mel bring to their work is amazing to see, and it shows in the results too. They are fun, creative, friendly and responsive and bring a great level of professionalism and service to their craft. You definitely have my vote guys - looking forward to the next venture together!”
— Billy Dawson Architects

Featuring Billy Dawson Architects - Top: Renovation to an existing home - Bottom: Ballow Chambers Renovation. Brisbane Architectural and Construction Photography and Videography

Storytelling with Brisbane Airport property: Behind the Scenes with our Onsite Photography & Videography Dream Team

The LP Team regularly collaborate on projects to bring a new storytelling element to our projects. The immensely talented video sensation, Melinda, teamed up with our dedicated business co-director and photography expert, Andy, for a return visit to Brisbane Airport property. This time, they brought a new dimension to their creative services – high quality videography for social media output.

Pooling their collective skills and working together in perfect harmony, the dynamic duo embarked on a mission to capture the very essence of the property. With this innovative dual approach, our team was able to breathe life into the property, offering our clients the opportunity to not only showcase its unique features and architectural marvels but also to gain invaluable insights into its location.

Our photos and videos, meticulously crafted through this seamless collaboration, serve as versatile assets that find a natural home on websites, social media platforms, and all forms of advertising media. The combination of stunning visuals and immersive videos tells a comprehensive story that engages viewers and potential clients, ensuring that Brisbane Airport's unique charm and marketability shine brightly in the digital landscape.

The Results:

Incorporating both Melinda's video expertise and Andy's photography prowess, we've not only captured the aesthetic beauty of the property but also its intrinsic character and the surrounding environment. It's a holistic approach that transcends the conventional, offering a vivid window into what makes this property a truly exceptional investment opportunity.

Whether you're a property developer, an investor, or someone with a keen eye for real estate, our dual-approach content will empower you with an enriched understanding of Brisbane Airport property. Our combined skills amplify the potential for success, making this dynamic partnership a winning formula for our clients, now and in the future.

If you find yourself unsure about whether your project requires photography, videography, or a combination of both, the LP Commercial team is here to provide expert guidance. Don't hesitate to reach out to us for a personalised quote and valuable advice. Your vision is our priority, and we're ready to help you bring it to life.

Why Invest in Professional Architecture Photography?

Professional photography is an invaluable investment for any business.

If your company is in architectural or structural industries, think about the imagery you’re putting forward to potential customers. For new clients, this is the face of your brand, so its vital to success and sales that you make not only your first impression, but your ongoing impressions, count.

Professional Photography And What It Brings To Businesses

  1. Quality and Specialisation: Photo and video equipment doesn’t make the image, but it can break it. The proper camera’s, drones and editing software makes a huge difference, one that your customers will pick up on when considering your work over your competitors’.

  2. Experience and Unique Perspectives: Intricate designs, small details and personal touches can set your work apart from the rest. Improperly showcased, these features can go to waste when it comes to marketting, but with the proper eye and angle, those finer points will become the highlight instead.

  3. Creating Compelling Narratives: Telling a story on your website or social media, or improving your search results on google is more achievable with a series of images that creates an emotional connection or tells a narrative. You may have disjointed imagery which works in isolation, but for business and marketting to work cohesively, professional imagery is often the glue that brings it all together.

Potential Impact on Your Business

  1. Enhancing Brand Identity: Presenting consistent, high-quality visuals strengthens your brand and reassures potential customers of what they will get if they work with you. Put only your best work forward, and in the best possible light, with professional photography.

  2. More Effective Marketing: Professional photos can be used across various marketting channels: socials, websites, newsletters and campaigns, to mention just a few. Elevate your blogs and text-based mediums with imagery to support your claims, or build your presence and audience on platforms like Facebook and LinkedIn to bring more attention to your business.

  3. Attracting Clients and Investors: This is really the end-goal of all marketting and investments, time or otherwise, that you’ve put into your business. High-quality images attract potential clients and investors, showcasing your professionalism and ultimately, securing work.

Conclusion

Professional architectural photography is an investment which, will more often than not, pay for itself many times over. The imagery gained can be used widely, repeatedly, and to great effect, and having a trusted photography and videographer on hand is a valuable resource as your business grows.

If your aim is to attract clients and investors, clean, professional imagery is the key to making your business known.

Ready to elevate your architectural photography? Contact us to discuss how we can help your projects shine.

Inside an Industrial Warehouse Project for Miele & Tomkins - Brisbane Architectural Photography

We regularly photograph architecture and building and construction completion projects across Brisbane, Gold Coast and the Sunshine Coast and last week I felt like an ant inside this warehouse!

I photographed the Miele Warehouse at Brisbane Airport for our valued client Tomkins, doing an amazing job on the project. Comprising of a 6,000sqm warehouse and an attached 1,065sqm office, this project continues the ongoing relationship that Tomkins have built with Brisbane Airport Corporation.

The Miele Warehouse includes a showroom and service centre with polished concrete in the office. The development also includes an external car park and a concrete loading facility.

See some of the images below of the completion project photography.

Em

Brisbane Commercial Photography | Brisbane Architecture Photography | Brisbane Architectural Photography | Brisbane Construction Photography | Brisbane Building Photography

From Little Things, Big Things Grow - Acciona Energy: Construction & Timelapse Photography

From Little Things, Big Things Grow - Acciona Energy: Construction & Timelapse Photography

A few years ago Andy received a call... a friend of  a client, that had a small job she needed photographed near Ballarat, a turf cutting ceremony for a new building venture.

The venture turned out to be the start of construction of what was at the time the largest wind-farm in the southern hemisphere by Acciona Energy.

The "quick job" turned into three years of work recording the growth of the development and included the creation of a time lapse film that condensed some three years of building work into a matter of minutes as well as thousands of images documenting a truly awe-inspiring project.

Brisbane Architecture, Construction, Timelapse Photography

Chermside Library and Business Centre: Tomkins Commercial - Brisbane Architectural Photography

Chermside Library and Business Centre: Tomkins Commercial - Brisbane Architectural Photography

Tomkins Commercial and Industrial Builders PTY Ltd have been one of our long time clients. LP Commercial is called upon to photograph the majority of their large developments during the building stage and completion. One such project was the new Chermside Library, a fantastic and creatively designed Tomkins project for Brisbane City Council. 

Brisbane Architectural Photographer

Commercial Photograpy

www.lpcommercial.photography

tel: 0415562045

info@lpcommercial.photography

A Modern, Beautiful, Timeless Build with Attention to Detail: Brisbane Architectural Photography with Monster Homes

Monster Homes Display Home Photography Brief

Brisbane Architectural Photography

Project Details & Objectives

LP Commercial Photography was commissioned by Monster Homes to photograph their display home at Newport, outside of Brisbane, capturing the details, indoor/outdoor spaces and quality of the home for an award submission and to use in their marketing. The home represents the top specification that Monster Homes offers and is a fine example of the quality of workmanship that they are known for. The property is a 4 bedroom luxury entertainer and LP Commercial Photography loved capturing this gorgeous home highlighting the finer details, natural light through the home and the stunning design elements of throughout, in particular the indoor/outdoor living. Monster homes were very happy with the final result that LP Commercial Photography provided to their brief, quoting the below:

“LP Commercial Photography have captured our new display home perfectly. The enthusiasm to shoot was refreshing and is reflected in the great images provided. Em has gone above and beyond to get as many shots as possible to suit many different purposes — allowing us to expand our social media presence and elevate our collateral. Images like these are priceless.”

Images Uses as Identified by the Client

Before all commercial photoshoots, LP Commercial Photography requests a brief and end usage of the images so we can photograph appropriately with wides, close ups, detail shots, dusk features, attention to certain elements in the home. Monster Homes identified the following usage outputs:

  • A mixture of portrait and landscape images (primarily landscape)

  • The images will be used for website, social media, print collateral and will also be submitted to the HIA awards (closing 30 June).

  • Shot list External

    • Front of facade, all angles - full and close up shots

    • Close up of entry way

    • Close up of bricks and feature cladding.

    • Outdoor entertainment area including pool and day bed

  • Shot List Internal

    • Kitchen, bathrooms, living area, bedroom, laundry as individual shots

    • The spaces as a whole - living area Points of difference

    • Cement wall to entry

    • Solar system in office/garage

    • Pool day bed

    • Bar area leading to the outdoor dining area

    • Upstairs living/bar

Our client, Monster Homes, explains the home design as below:

For us, this display home was a big step into the right direction. It allows us to show our potential clients what we can do and outline the quality workmanship that we pride ourselves on. Planning the display home was a fun challenge that had the whole office brainstorming to come up with the best trends that would be sure to bring that wow factor. Some of the main factors that this house is built upon are indoor-outdoor living, natural light, designed for both the entertainer and the family, and simplicity in design. We chose to keep a consistent palette of woods, concrete, black fixtures and white walls, tying into the modern-day trend without making the space too dark – it works quite well in our eyes.

You can see more about their designs at https://monsterhomes.com.au/



LP Commercial Photography | www.lpcommercial.photography

Brisbane Commercial Photography | Brisbane Architectural Photography | Brisbane Real Estate Photography | Brisbane Construction Photography | Brisbane Corporate Photography

BUILDING THE FUTURE FOR REMOTE COMMUNITIES: Brisbane Time Lapse, Drone & Videography

BUILDING THE FUTURE FOR REMOTE COMMUNITIES

Brisbane Time Lapse, Drone & Videography

I love where our job takes us…. Travelling around Australia and beyond photographing and filming for our clients in such a wide variety of locations, capturing brand stories and getting to know some incredible people along the way.

We were recently commissioned by Fulton Hogan, an expert in airport pavement design, construction and maintenance, to film the Weipa Airport Resurfacing Project which was 100% self-performed by Fulton Hogan.

Located in far North of Queensland on the Cape York Peninsula, Fulton Hogan were engaged to resurface Weipa airport runway as well as build a new aircraft apron. The installation of aeronautical ground lighting was also included.  We were commissioned to capture the project through a range of mediums such as time lapse, drone, videography and stills to produce the end piece: a documentative video of the project.

This remote settlement is 2,500kms from Brisbane and 827km’s from Cairns. Its location makes it a major logistical challenge to get equipment and manpower on site even before you start considering the technical difficulties of the job.

However, for Fulton Hogan’s specialist airport team, it was simply a matter of taking everything in their stride and making sure they trucked in all they would need, including their massive transportable asphalt plant.

For the uninitiated it is akin to a giant multi-vehicle transformer, that arrives as a series of large articulated truck trailers and turns into an asphalt plant capable of producing 300 tonnes of black top an hour with its own portable laboratory where technicians and scientists continually check samples to ensure the plant maintains the highest possible quality product for resurfacing the runway.

For LP Commercial Photography, it meant flying me, seven camera bodies, time-lapse slider and controller and an assortment of lenses, gimbal, tripods, microphones and everything in the kitchen sink off to Weipa to live on a local mining camp for a week. A one-man mission to capture as many of the FH team’s different techniques and processes as possible to create a short documentary film on the project both as a record of the work and also for use for future marketing endeavours.

The brief was to supply a range of stills and video from the project and also capture the surrounding community.

Far North Queensland was a new experience, on the challenging side was the heat and wind that blew constant clouds of dust from the surrounding landscape across the airport. I still have a camera where the grip is slightly tinted red from the dust that I just can’t get out of the little grooves in the rubber.

But on the plus side was the incredible FH team on the job and the local people, all of whom were great to work with, friendly, inviting and always interested in what was going on.

One of my favourite moments was creating the last time lapse section of video, with the sunsetting over the sea.

The sequence took about 3 hours to film and while I was sitting there manning the cameras I watched a father teaching his two young sons - who probably weren’t yet into double digits - how to fish with a spear. Then as the sky started to darken they left leaving me alone at the spot.

Then a few minutes later a ute came racing over to me…. not sure what to expect, a man jumped out breathless dangling a massive fish…. “I saw you over here with your cameras…. I just caught this and nobody is going to believe me…. Please can you take a photo and send it to me!!!”

He then left and I was alone again as dusk turned to the dark blue of twilight and it began to get seriously dark. As I waited for the time-lapse sequence to finish I glanced over at the “Warning Crocodiles” signs and thought. “You know what, I wonder if crocs are active at night now I’m alone here...” OK, I’ll admit it was not the best time to check that type of information…. particularly when wikipedia on my phone told me they were most active hunters at night…. you have never seen a set of cameras packed away as quickly as I did that night while all the time scanning a torch over the ocean to see if there was a glint of eye reflection on the water line!!!

When I worked as a photojournalist my cameras took me on so many different adventures, experiences and locations. Thirty-three years later and working in commercial photography it’s great to know that they still do. Weipa Airport what can I say, a great shoot, great people and a beautiful location. Thanks for having us.

Andy

Brisbane Event Photography | Brisbane Commercial Photography | Brisbane Corporate Photography | Brisbane Advertising & Marketing Photography | Brisbane Videographer | Brisbane Time Lapse Photography